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Tips For Opening A New Cannabis Dispensary

Health & Medical Blog

Getting into the cannabis business can be both fun and fruitful. If cannabis is something that you're passionate about, it doesn't get much better than being able to sell it to people and teach them about the plant all day. You can ride the wave of the green rush by taking the proper steps to open your own dispensary.

#1: Set yourself apart by thinking about your branding and what kind of cannabis you want to sell

First, learn about why you love cannabis and how you can pass that on to your consumers. This will inform the way you brand yourself and what kind of dispensary you would like to run. Think about whether you are going to grow and cultivate your own cannabis, or if you are going to purchase it from growers in your area. If you can set up your own grow operation, you will be better able to set yourself apart from others based on quality. Make sure that all of your indica, sativa, and hybrid buds are top quality. 

Come up with a logo for your dispensary so that people can instantly recognize it and see what you're all about. Some dispensaries go with the medical vibe and appearance, while others set their dispensary up to accommodate hippy sensibilities or to make their dispensary feel like a wonderland.

#2: Lay the groundwork and get all of your business needs in order

Dispensaries involve several rounds of paperwork just to get approved. In addition to getting your business license, you'll have to get approved to open a dispensary in your state and should follow all of the protocols and parameters to open the doors and keep them open. Look into all of the fees to get your permits so that you are following the law when it comes to opening a cannabis dispensary in your state. Find the best property for your dispensary, and decide whether you want to rent or purchase your space.

#3: Take a customer-first approach and do research

Customer service, marketing, and appreciation will set you apart from other dispensaries. Make sure that you use both text and e-mail marketing and grow your list to the fullest. This is how you will get return customers and put the word out about any customer appreciation days, discounts, or specials that you're having. It's best to have at least a few strains or edibles on discount every week so that your customers always come back for more and so that they are encouraged to try out as much of your inventory as possible.

Use these three tips to open up your first dispensary. Contact dispensaries like Rocky Road Remedies for more ideas.

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29 January 2021